TV Commercials – What Good Are They?

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TV Commercials – What Good Are They?

Posted By: TSN Boise on February 18, 2010 in Bargin Places, Business, Home - Comments: Comments Off

TV Commercials are one of those loud neighbors that you wish would just move away, because they serve no useful purpose.

Back in ancient history when everyone got their television through rabbit ears or rooftop antennas, the television stations got money for programs by selling advertising in the form of commercials. This I could understand. Today, when many of us pay a cable or satellite, this makes us paying two times to watch the same program.

It has often been know that the volume of the typical television commercial is louder than the current episode of NCIS. That is so you will hear some fast talking smiling individual sell you a car. Did you know that there is a bill before the US Congress to force TV commercials volume to be no louder than the TV show itself?

What makes matters worst is the vast majority of the products and services are misrepresented. Well, not the whole truth is told about the product or service that is after your hard money.

Don’t believe me. Believe just a few example taken from the February issue of Consumer Reports.

Snuggie – Looks like it would be good to keep warm while watching television. Forget about walking in it. You will most likely trip and fall.

Then after 10 washings you will have holes in the fabric. Each time the Snuggie was washed there was two sandwich bags of lint removed from the dryer.

ShamWow – claims to soak up 20 times its’ weight in liquid. Consumer testing labs found that it could pick up only 10 times its’ weight in water, and 12 times its’ weight in milk.

These are just two of the more popular ones. Go to Consumer Reports website for more details on these and many other commercial busting half truths.

Back to my original question; What good are TV commercials?

In my opinion, they are funny. Comic relief during the high energy of the Super Bowl or a NASCAR race. Otherwise, I get an idea for a article, every once in a while from a television commercial.

What do you think about TV commercials? Leave a comment. I want to know your thoughts.

Tags: Consumer Reports, NASCAR, NCIS, ShamWow, Snuggie, Super Bowl, US Congress

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